NEWS Didier Drogba joins Lionel Messi in latest Turkish Airlines advertising campaign

Turkish Airlines has teamed up with international football stars Didier Drogba and Lionel Messi for its new ‘Widen your World’ global advertising campaign. The campaign will use TV, cinema, press, digital, outdoor media and social media. The commercial is centred on being ‘culturally curious’ and explores the concept that food is the only true way to experience different cultures.

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